
Sincerely, Oscar
The World's First Holographic Musical Production
With ‘Sincerely, Oscar’, MDH Hologram and Studio Tangram wrote history, in creating the first-ever holographic Broadway production of its kind: ‘Sincerely, Oscar’ brought the Broadway legend Oscar Hammerstein back to life as a life-sized, photorealistic hologram – in this mesmerizing new stage production using ICEMagic hologram technology.
Singer and songwriter Doreen Taylor performed in her play ‘Sincerely, Oscar’ side by side with Azudi Onyejekwe and legendary composer Oscar Hammerstein’s hologram, in a spectacular memento of Oscar Hammerstein’s most important compositions. Oscar Hammerstein is widely regarded as father of the Broadway musical as composer of classics such as ‘Showboat’, ‘King & I’ and ‘Sound of Music’. MDH Hologram and Studio Tangram artfully resurrected Oscar Hammerstein, with this touching and personal rendition of his creative journey.
‘Sincerely, Oscar’ featured MDH Hologram’s world-famous ICEMagic technology, in the World premiere of a holographic musical performance at Acorn Theatre, Off-Broadway! Embedded into live projection mapping and a state-of-the-art stage design by David Pedemonti, Oscar’s hologram appeared on a 5m x 4m ICEmagic stage as a life-like and photorealistic hologram. The retractable ICEMagic technology was seamlessly integrated into an elaborate set design, providing a fully automated solution for maximum flexibility. Combining cutting-edge visual effects with the ‘Sound of Music’, the holographic performance wowed a global audience on 42nd Street, New York City. This live and holographic musical wrote history in the world of Broadway theatre and beyond.
Credits
- Technical Production, Design, Installation, and Supervision: MDH Hologram & Studio Tangram
- Production, Lighting Design and Stage Design: David Pedemonti
- Lyrics and Performance: Doreen Taylor
- Director: Dugg McDonough
- Live Action Shoot and Content Production: MDH Hologram & Studio Tangram
- Logistics and Coordination: MDH Hologram & Studio Tangram