In recent times, the world of communication and show business has evolved massively. With new technologies arising, the audience has started demanding more sophisticated and advanced solutions. One of the most interesting innovations is the use of 3D holograms as a way of capturing the viewer’s imagination and making an event memorable. What is there to know about this extraordinary technology?
For a long time, 3D holograms have been considered futurist and somewhat unrealistic. Until a few decades ago, no one would have ever imagined to communicate through Telepresence (IceNet), to bring late celebrities back to life or to interact with three-dimensional figures. Today, this is possible and has become one of the most effective and successful ways of communicating. Through the use of technologies such as the Holographic Theatre (IceMagic), the Small Holographic Theatre (IceMiniMagic) and the Holographic Pyramid – results of the accurate research of Studio Tangram’s team of experts – 3D holograms can be used in pretty much any location, both in theatres and conventions, and also in more unusual settings. Our cutting-edge techniques and equipment have massively increased the resolution of images – our holographic events and shows are so accurate and realistic that the audience is literally left speechless.
Some examples? One of the most interesting projects developed by the 3D hologram experts of Studio Tangram, involved the electoral campaign of India’s current Prime Minister Narendra Modi. This challenging project was a huge success thanks to the collaboration of our diverse and skilled team and our progressive technologies. Narendra Modi’s speeches were simultaneously broadcasted all around the country through Telepresence (IceNet) – a technique that gives the illusion of a physical presence.
Holographic creations can also be used in plenty of other occasions: from corporate events to political conventions, from book and film premieres to fashion shows. Studio Tangram has taken part in many different projects since this versatile technology can be successfully applied to a variety of contexts: art exhibitions, events, shows and so much more.